Mounting a strong defense in a trial's punitive phase can be daunting. A defense attorney is often faced with convincing jurors that the defendant they just found committed wrongdoing egregious enough to warrant harsh punishment has actually changed enough to mitigate that same punishment. King & Spalding's Ursula Henninger met that task by turning the tables on the idea that a tobacco giant only had an eye for profits. Martin v. Philip Morris, et al., 2007-CV-036440.